{"title":"Gardening--Flowers--Annuals","description":null,"products":[{"product_id":"sweet-pea-school-growing-arranging-the-gardens-most-romantic-blooms","title":"Sweet Pea School: Growing \u0026 Arranging the Garden's Most Romantic Blooms","description":"\u003cb\u003eFrom experienced flower farmer and reigning \"Sweet Pea Queen\" Marryn Mathis comes this gorgeous, instructive guide to growing and harvesting your own sweet peas. \u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e \"If you don't have sweet peas in your garden (yet), having this book on your coffee table is the next best thing.\"\u003ci\u003e --Oprah Daily\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003e \"\u003ci\u003eSweet Pea School\u003c\/i\u003e reveals the passion and knowledge of an experienced flower farmer who respectfully acknowledges the work of plantspeople who have grown this beloved bloom into the flowering darling of yesterday, today and tomorrow.\" --\u003ci\u003eSeattle Times\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003eWith their delicate petals, whimsical vines, and intoxicating scent, sweet peas are some of the most nostalgic and beloved blooms--and they're easy to grow. Known for the vibrant kaleidoscope of varieties she cultivates on her Washington farm, Marryn Mathis shares her deep knowledge and passion for sweet peas, taking you on an informative journey through her fields and teaching you how to plant, grow, harvest, and arrange a bounty of spectacular flowers. \u003cp\u003e\u003c\/p\u003e Inspired by Mathis's popular \"Sweet Pea School\" workshops, this gardening book is a master class in sweet peas, sharing: \u003cul\u003e\n\u003cli\u003e The history of this timeless flower \u003c\/li\u003e\n\u003cli\u003e Best practices for planting and growing \u003c\/li\u003e\n\u003cli\u003e An overview of popular varieties \u003c\/li\u003e\n\u003cli\u003e Step-by-step instructions for creating magnificent floral arrangements \u003c\/li\u003e\n\u003cli\u003e Plus, Mathis's inspiring personal story of becoming a flower farmer and building The Farmhouse Flower Farm \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003cbr\u003e Overflowing with stunning photos of colorful varietals, romantic bouquets, and gardens in full bloom, this modern guide to sweet peas is a must-have resource for gardeners, farmers, and florists of all levels, as well as designers and creatives eager for inspiration. \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003eEXPERT AUTHOR: Marryn Mathis (a.k.a. the Sweet Pea Queen) is a champion of and authority on sweet peas. Her Farmhouse Flower Farm is one of the foremost flower farms in the United States, with a robust mail-order business, social media following, and online and in-person workshops that regularly sell out. The farm was featured on the Magnolia Network's \u003ci\u003eGrowing Floret\u003c\/i\u003e. \u003cp\u003e\u003c\/p\u003e COMPREHENSIVE FLOWER GUIDE: Sweet peas are beloved for their romantic petals, intoxicating scent, and range of vibrant colors, from pale peach to deep mauve. They're easy to grow--in pots or beds, for cut flowers or your garden--and they attract beneficial pollinators. \u003ci\u003eSweet Pea School\u003c\/i\u003e is full of actionable advice and step-by-step instructions for planting, growing, harvesting, and arranging sweet peas, no matter your experience level. Flower farmers and gardeners looking for a hardworking resource and growing guide on sweet peas will find everything they need here. \u003cp\u003e\u003c\/p\u003e FLOWER LOVERS' GIFT: Brimming with gorgeous imagery of sweet peas on the vine, the farm at sunrise, and stunning floral arrangements, this volume offers an enchanting peek into the life of a flower farmer. It makes an inspired gift for hobbyists as well as experienced florists and gardeners. Flower lovers, design aficionados, and decorators will delight in the beauty and creative fodder in these pages. Display it on a coffee table alongside a vase or a beautiful tray. \u003cp\u003e\u003c\/p\u003ePerfect for: \u003cul\u003e\n\u003cli\u003e Gardeners of all levels \u003c\/li\u003e\n\u003cli\u003e Flower farmers, growers, and florists \u003c\/li\u003e\n\u003cli\u003e Followers of @thefarmhouseflowerfarm and those who have attended their workshops or buy their seeds \u003c\/li\u003e\n\u003cli\u003e People who enjoy flower arranging \u003c\/li\u003e\n\u003cli\u003e Interior designers and artists looking for inspiration \u003c\/li\u003e\n\u003cli\u003e Fans of Floret Farm \u003c\/li\u003e\n\u003cli\u003e Gift givers looking for a Mother's Day, housewarming, birthday, or holiday presents \u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv style=\"display:none\"\u003eISBN-10: 1797228420\u003cbr\u003eISBN-13: 9781797228426\u003cbr\u003eAuthor: Mathis, Marryn, N\/A, N\/A\u003cbr\u003ePublisher: Chronicle Books\u003cbr\u003e\n\u003c\/div\u003e","brand":"Chronicle Books","offers":[{"title":"HardCover (Feb 2025)","offer_id":45656959221957,"sku":"9781797228426","price":27.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/6414\/2533\/files\/9781797228426.jpg?v=1768885903"},{"product_id":"flower-farming-for-profit-the-complete-guide-to-growing-a-successful-cut-flower-business","title":"Flower Farming for Profit: The Complete Guide to Growing a Successful Cut Flower Business","description":"\u003cb\u003eNamed a \"Best Book for Budding Farmers\" by \u003ci\u003eCountry Living\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003e\"Flower Farming for Profit \u003c\/i\u003edoes a deep dive into the least glamorous, but most important part of farming--how to run a profitable business. This must-have book is incredibly thoughtful, well organized, and brimming with real-life examples. Lennie's down-to-earth, no-nonsense approach to the numbers is a breath of fresh air.\"--Erin Benzakein, owner, Floret Farm; \u003ci\u003eNew York Times \u003c\/i\u003ebestselling author of \u003ci\u003eFloret Farm's A Year in Flowers\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003cbr\u003eWith practical, step-by-step instructions and on-the-ground examples at every scale, \u003ci\u003eFlower Farming for Profit\u003c\/i\u003e is a comprehensive, beautiful guide to achieving profitability as a cut flower farmer.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eWhen Lennie Larkin set out to become a flower farmer, she found all sorts of resources about \u003ci\u003egrowing \u003c\/i\u003eflowers but a scarcity of reliable information on how to build a profitable cut flower business. How do you create efficient systems and adequately value your own time and effort through your pricing? When and how should you consider scaling up your farm? How can you make doing what you love support you financially? \u003cp\u003e\u003c\/p\u003eIn \u003ci\u003eFlower Farming for Profit\u003c\/i\u003e, Larkin answers these questions--and many, many more. With instructive lessons and savvy business tips from her own and other successful farms around the world, she explores: \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe diverse challenges of both wholesale and retail sales channels, from florists and farm stands to farmers markets\u003c\/li\u003e\n\u003cli\u003eStreamlining weddings for the farmer-florist, from communications to floral design\u003c\/li\u003e\n\u003cli\u003eEfficient recordkeeping and bookkeeping\u003c\/li\u003e\n\u003cli\u003eSteps for conducting your own cost-of-production analysis\u003c\/li\u003e\n\u003cli\u003eMarketing and growth strategies\u003c\/li\u003e\n\u003cli\u003eBusiness planning, goal setting, and making financial projections\u003c\/li\u003e\n\u003cli\u003eCrop planning based on local climatic conditions, market demand, and sales projections\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eThe cut flower industry continues to experience wild growth. To successfully do what they love while expanding the market for sustainably produced flowers, new and experienced farmers alike must deliberately step back from the field and into the office. \u003ci\u003eFlower Farming for Profit\u003c\/i\u003e is a one-of-a-kind guide to creating the type of numbers-driven business that will allow individual farms to prosper and local flower economies to thrive.\u003cdiv style=\"display:none\"\u003eISBN-10: 1645021769\u003cbr\u003eISBN-13: 9781645021766\u003cbr\u003eAuthor: Larkin, Lennie\u003cbr\u003ePublisher: Chelsea Green Publishing Company\u003cbr\u003e\n\u003c\/div\u003e","brand":"Chelsea Green Publishing Company","offers":[{"title":"Paperback (Jan 2024)","offer_id":46079969657029,"sku":"9781645021766","price":42.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/6414\/2533\/files\/9781645021766.jpg?v=1776033324"}],"url":"https:\/\/www.inveni.store\/collections\/gardening-flowers-annuals.oembed","provider":"Inveni","version":"1.0","type":"link"}