{"product_id":"beneath-the-transaction","title":"Beneath the Transaction","description":"\u003cp\u003eWe live in a world obsessed with strategies, productivity hacks, and leadership techniques. Yet despite endless books, seminars, and plans, lasting transformation remains rare.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy? \u003c\/strong\u003eBecause transformation cannot be forced. It must be invited.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eBeneath the Transaction\u003c\/em\u003e, leadership strategist Dr. Chris Pineda reveals a powerful insight: meaningful change does not begin with strategy-it begins with conditions. When the right conditions exist, people grow, cultures shift, and communities' change. Drawing from Indigenous Asia-Pacific wisdom, modern psychology, and real-world leadership experience, Pineda introduces the Seven Conditions that consistently unlock transformation: Purpose, Commitment, Common Language, Vulnerability, Consistency, Deep \u0026amp; Trusting Relationships, and Safe Space.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book is not about quick fixes. It is about designing environments- within our lives, families, organizations, and communities-where people can become who they are capable of being. Because beneath every transaction lies something deeper. And that is where transformation begins.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMany organizations settle for transactional leadership and then wonder why trans- formation never arrives. In \u003c\/em\u003eBeneath the Transaction\u003cem\u003e, Chris exposes that gap with clarity and compassion. His invitation to move from the \"handshake\" to the \"breath of life\" mirrors what I have witnessed for decades: joy and purpose are born when we treat people as human beings, not functions. This book is not just about leadership-it is about reclaiming the sacred space between us. Read it slowly. Practice it intentionally. Transformation will follow. \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e-Richard Sheridan, CEO, founder, and chief storyteller at Menlo Innovations; author of \u003cem\u003eJoy, Inc.: How We Built a Workplace People Love \u003c\/em\u003eand \u003cem\u003eChief Joy Officer: How Great Leaders Elevate Human Energy and Eliminate Fear \u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eReal transformation requires intentionality. I've learned throughout my life that some- times the most subtle truths carry the greatest wisdom, and this book is full of them. \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eWhat makes it even more powerful is that it's written by someone who lives it. Chris is one of the most genuinely kind, humble, and thoughtful people I know. He doesn't just teach these principles, he embodies them. Whether you're a parent, leader, coach, or just someone who wants to become better and help others do the same, this will both challenge you and equip you. It's practical, deeply human, and it works. \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e-Colby Bauer, CEO and co-founder of Thread and Carry On \u003c\/strong\u003e\u003c\/p\u003e\u003cdiv style=\"display:none\"\u003eISBN-10: 1969508299\u003cbr\u003eISBN-13: 9781969508295\u003cbr\u003eAuthor: Pineda, Chris\u003cbr\u003ePublisher: Maison Vero\u003cbr\u003e\n\u003c\/div\u003e","brand":"Maison Vero","offers":[{"title":"Hardcover (May 2026)","offer_id":46291817693381,"sku":"9781969508295","price":32.99,"currency_code":"USD","in_stock":true},{"title":"Paperback (May 2026)","offer_id":46291817726149,"sku":"9781969508288","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/6414\/2533\/files\/9781969508295.jpg?v=1780113128","url":"https:\/\/www.inveni.store\/products\/beneath-the-transaction","provider":"Inveni","version":"1.0","type":"link"}