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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Publisher: Harper Business

Contributors:

Geoffrey A. Moore (Author)

Contributors: Geoffrey A. Moore (Author)

$28.99 USD
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BISAC categories: Business & Economics -> Management -> General

BISAC categories: Business & Economics -> New Business Enterprises

BISAC categories: Business & Economics -> Marketing -> General

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ISBN-10: 0062292986
ISBN-13: 9780062292988
Author: Moore, Geoffrey A., N/A, N/A
Publisher: Harper Business

Product Details

ISBN-13: 9780062292988

ISBN-10: 0062292986

Publisher: Harper Business

Publish Date: January 28, 2014

On Sale Date: January 1, 0001

Language: English

Pages: 288

Dimensions: 8.1 × 5.29 × 0.69 in

Weight: 0.46 lbs

Categories

Business & Economics · Management · General
Business & Economics · New Business Enterprises
Business & Economics · Marketing · General

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